RocketCDL Recruiting
and Retention Blog

Selling the Job Doesn’t Stop After the Driver is in the Door

Fleets are getting more creative, putting exciting programs in place to help boost driver engagement and company transparency, but are they remembering to share these perks to their drivers once they’ve been onboarded?

Continue Reading
5 Tools You Can Give Your Fleet to Boost Referrals & Engage Your Drivers

Everyone is looking for ways to get quality candidates in your truck, but what tools can you give your drivers to help the cause? Here are 5 things you can give your drivers and brand ambassadors to up your referral game and engage your team in the process!

Continue Reading
6 Personalized Incentives Your Drivers Will Love

What driver doesn’t love free stuff? But free stuff that will help them put extra money in their pocket is guaranteed to be a big hit! No matter your budget or referral program, every trucking company should consider some sort of incentive to keep referrals top of mind when their drivers are out on the road. Check out our list of easy to implement incentives that may just help grab your next referral’s attention.

Continue Reading
Your biggest untapped resource: Marketing your referral program to new drivers

Have you considered marketing your driver referral program to new drivers during orientation? Promoting your referral program during the onboarding process may be your biggest untapped resource!

Continue Reading
The Secret to a Top-Notch Referral Program

Two essential ingredients for successful hiring these days: Referrals and Marketing.

Continue Reading
From Uncertainty to the Future: As states and cities reopen for business, is your organization ready?

The COVID-19 pandemic has disrupted our economy like nothing in recent memory. Trucking has been under continual pressure to serve the immediate needs of communities while dealing with a workforce impacted by health-related issues. Unlike other industries that can operate remotely, drivers need to show up in person. At the same time, the supply of new drivers has tightened due to closures of trucking schools and lack of training opportunities.

Continue Reading